Electronic Arts is betting on the latest “Battlefield” title to do what the last one could not – restore the franchise’s reputation and loosen the dominance of “Call of Duty” on the first-person shooter genre.
Releasing on Friday, “Battlefield 6” will test the ability of EA’s intellectual property to draw gamers, weeks after it agreed to a $55 billion sale to a Saudi-backed investor group, a deal fueled by its prized gaming portfolio.
EA’s other shooters, including “Apex Legends”, “Titanfall” and “Star Wars Battlefront”, have lost steam, forcing it to rely on one of its best-known franchises to attract consumers who are sticking with proven titles amid tariff-led economic worries.
“Battlefield 6 is a make-or-break release,” said Joost van Dreunen, games professor at NYU’s Stern School of Business.
The title gathered more than 521,000 concurrent PC players in its beta test in August – a franchise record that surpassed “Call of Duty’s” all-time peak of around 491,000 players, according to Steam charts data.The test also averaged 10.6 million daily active users, peaking at 12 million in its first weekend, according to cross-platform data from Newzoo compiled for Reuters.Gamers have been attracted by “Battlefield 6’s” modern-era setting, large-scale open combat and advanced graphics. The title was developed by four in-house studios and led by “Call of Duty” veterans Vince Zampella and Byron Beede.
FAQs
Q1. When is Battlefield 6 releasing?
A1. Battlefield 6 is releasing on Friday.
Q2. What do we know about Battlefield 6?
A2. Gamers have been attracted by “Battlefield 6’s” modern-era setting, large-scale open combat and advanced graphics. The title was developed by four in-house studios and led by “Call of Duty” veterans Vince Zampella and Byron Beede.













