The latest fitness influencer rich list has been revealed, and it seems like many, including the UK’s Joe Wicks, are raking it in when it comes to online earnings.
Company From Mars has found that some online influencers are earning more than £1.7million a month as they cash in on the health and fitness industry.
More and more people are now turning to social media for advice and inspiration – especially during the coronavirus pandemic with gyms closed.
And with a new generation of influencers building loyal online followings, they’re finding it is a very lucrative career.
According to the list, Australian beauty Kayla Itsines, who has a massive 12.6million followers, is earning the most from being a fitness influencer. She is said to be earning a whopping £1.79million each month with each social post being worth £25,882.
(Image: kayla_itsines/Instagram)
Following her is U Apparel World CEO Ulisses Jr.
The US hunk, who boasts a huge 7.8million followers, rakes in £915,023 per month and earns more than £16,000 for each of his social media posts.
Next on the list, and the top UK fitness influencer in terms of earnings, is Simeon Panda. The muscleman earns an average monthly salary of £845,237 and rakes in £14,523 per post to his 7.1million followers.
(Image: AnaCherí/Instagram)
US babes Ana Cheri and Jen Selter make up the rest of the top five, with the former earning £827,785 per month compared to the latter’s monthly earnings of £644,615.
Finishing up the top ten, is Columbia’s Anllela Sagra, Brazil’s Gracyenne Barbosa, Anna Nystrom and Lnn Lowes from Sweden and the UK’s Joe Wicks.
Joe, 34, is known for his The Body Coach persona and had appeared on numerous TV shows in the UK.
As well as fitness, he is also known for his 15-second recipe videos on social media.
(Image: The Body Coach via Getty Images)
- Kayla Itsines – estimated £1.7m per month
- Ulisses Jr – estimated £915k per month
- Simeon Panda – estimated £845k per month
- Ana Cheri – estimated £827k per month
- Jen Selter – estimated £644k per month
- Anllela Sagra – estimated £634k per month
- Gracyenne Barbosa – estimated £461k per month
- Anna Nystrom – estimated £447k per month
- Linn Lowes – estimated £412k per month
- Joe Wicks – estimated £341k per month
Wicks first published cookbook Lean in 15: 15-minute meals in 2015, with it becoming a best-seller having sold over 900,000 copies.
He has also been praised for his PE with Joe Wicks workouts during the Covid-19 pandemic to help keep the nation’s kids fit and entertained.
According to the list, Joe earns an average monthly salary of £341,660 and £7,927 from each of his posts to his 3.8million followers.
