• Product
  • Web Stories
  • About Us
  • Today headline
  • Write for us
  • Contact Us
Today Headline
No Result
View All Result
  • breaking news today
    • Politics news
    • Sports
    • Science News & Society
  • Entertainment News
    • Movie
    • Gaming
  • Technology News
    • Automotive
    • Software & IT
  • Health News
    • Lifestyle
    • Insurance
  • Finance News
    • Money
  • Enterprise
  • Contact Us
  • breaking news today
    • Politics news
    • Sports
    • Science News & Society
  • Entertainment News
    • Movie
    • Gaming
  • Technology News
    • Automotive
    • Software & IT
  • Health News
    • Lifestyle
    • Insurance
  • Finance News
    • Money
  • Enterprise
  • Contact Us
No Result
View All Result
TodayHeadline
No Result
View All Result

Unity CEO apologises for criticising mobile developers who don’t prioritise monetisation

Gilberto V. Sutton by Gilberto V. Sutton
in Entertainment News
Reading Time: 3 mins read
0 0
A A
0
0
SHARES
0
VIEWS
Share on FacebookShare on Twitter



Unity boss John Riccitiello has apologised for calling developers that don’t prioritise monetisation in the creative process “fucking idiots”.

Earlier this week, Riccitiello was slammed for stating that mobile developers who don’t seek to squeeze monetisation from their smartphone games represented only “a very small portion of the gaming industry”, calling them “the most beautiful and pure, brilliant people” that were also “some of the biggest fucking idiots”.


Eurogamer Newscast: In a year short on Sony and Microsoft exclusives, is this the Switch’s best yet?

After insisting the interview was “clickbait” and “out of context”, Riccitiello has now apologised for his “crude word choice” and said if he had been “smart in choosing [his] words” he would have said that he is “working to provide developers with tools so they can better understand what their players think, and it is up to them to act or not, based on this feedback”.

“I’m going to start with an apology. My word choice was crude. I am sorry. I am listening and I will do better,” he said in the lengthy statement posted on Twitter.

“What I can do, perhaps, is provide more on what I was thinking when I did the interview. What I would have said if I had taken greater care.

“First – I have great respect for game developers,” he began. “The work they do is amazing. The creativity can be incredible whether on a AAA console, mobile or indie game, designed to be played by millions. Or a creative project, a game made just for the sheer joy of it.

“Second – one thing I have seen is that most game devs work incredibly hard and want people to play their game. To enjoy it. And, when appropriate for players to engage deeply. For the game devs I have worked most closely with there is often anxiety about whether players will love the game and appreciate all the work and love that went into making it.

“Third – Sometimes all a game developer wants is to have a handful of friends enjoy the game. Art for art’s sake and art for friends. Others want player $ to buy the game or game items so they can make a living. Both of these motivations are noble,” he explained.

“Fourth – What I was trying to say, and clearly failed at saying, is that there are better ways for game developers to get an early read on what players think of their game. To learn from their feedback. And, if the developer wants, to adjust the game based on this feedback. It’s a choice to listen and act or just to listen. Again, both are very valid choices.

“If I had been smarter in choosing my words I would have said just this… we are working to provide developers with tools so they can better understand what their players think, and it is up to them to act or not, based on this feedback,” he concluded. “Anyway, that’s it. Lots of words. And a sentence that I wish I had never said.”

In related news, the UK government has told the UK games industry that if it won’t voluntarily take action on loot boxes, it will draw up legislation that will.


Share this:

  • Tweet
  • Reddit
  • Telegram
  • More
  • Pocket
  • Email
  • WhatsApp
  • Mastodon
  • Nextdoor
ShareTweet
Gilberto V. Sutton

Gilberto V. Sutton

  • Trending
  • Comments
  • Latest

Teen Slang Words and Phrases to Know in 2023

Zuckerberg nixed ban on harmful plastic surgery filters: lawsuit

A Peruvian farmer is trying to hold energy giant RWE responsible for climate change – the inside story of his groundbreaking court case

The Significant Role Of HR In Employee Engagement

American Express to offer £15 cashback to support small businesses | Personal Finance | Finance

Meta updates policy to combat deceptive AI-generated political ads in 2024

Contraceptive pill warning after two women died just 10 days apart

Horoscopes today: Daily star sign predictions from Russell Grant on November 29

'Sex & The City' Star Cynthia Nixon Launches Hunger Strike Demanding Gaza Cease-Fire

‘Sex & The City’ Star Cynthia Nixon Launches Hunger Strike Demanding Gaza Cease-Fire

Bake Off winner crowned after celebration cake showstopper

About Us

Todayheadline the independent news and topics discovery
A home-grown and independent news and topic aggregation . displays breaking news linking to news websites all around the world.

Follow Us

Latest News

Meta updates policy to combat deceptive AI-generated political ads in 2024

Contraceptive pill warning after two women died just 10 days apart

Horoscopes today: Daily star sign predictions from Russell Grant on November 29

Meta updates policy to combat deceptive AI-generated political ads in 2024

Contraceptive pill warning after two women died just 10 days apart

Horoscopes today: Daily star sign predictions from Russell Grant on November 29

  • Real Estate
  • Parenting
  • Cooking
  • NFL Games On TV Today
  • Travel and Tourism
  • Home & Garden
  • Pets
  • Web Stories
  • Privacy & Policy
  • Contact
  • About

© 2023 All rights are reserved Today headline

No Result
View All Result
  • breaking news today
    • Politics news
    • Sports
    • Science News & Society
  • Entertainment News
    • Movie
    • Gaming
  • Technology News
    • Automotive
    • Software & IT
  • Health News
    • Lifestyle
    • Insurance
  • Finance News
    • Money
  • Enterprise
  • Contact Us

© 2023 All rights are reserved Today headline

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In