Few celebrity couples have netted more fame (and cash) than Kylie Jenner and Travis Scott. They have risen to the top of their respective industries over the last decade, despite having run into personal and professional controversy along the way.
The one thing stronger than their individual successes, of course, is their shared empire. Jenner made headlines as a “self-made” billionaire in 2019, and Scott netted a diamond single alongside Drake the year prior, so we can only imagine how much money they have together.
Let’s do a deep dive into their combined net worth.
Jenner has risen up the cosmetics ladder much in the way that Scott has done in music. She launched her first makeup company, Kylie Lip Kits, in 2015, before rebranding as Kylie Cosmetics and seeing unprecedented success.
Business Insider reports that the company sold more than $630 million worth of makeup in its first two years, and made an estimated $330 million in 2017 alone. Things really took an upturn in 2019, when Jenner sold a majority stake in Kylie Cosmetics to Coty Inc. for $600 million.
This sent her solo net worth through the roof, placing it at a reported $1.2 billion. The former reality star was then placed on the cover of Forbes magazine as an official billionaire. The “billionaire” proclamation was walked back upon closer investigation, and the number that seems to have been settled on by most outlets (Forbes included) is actually $750 million.
Travis Scott got his start under Kanye West in the early 2010s. He released his debut album, Rodeo, to critical and commercial success in 2015, and he hasn’t looked back since. He’s racked up three platinum albums to date, including Astroworld, which managed to four times platinum off the strength of the aforementioned Drake collab “Sicko Mode”.
In addition to his streaming and album sales, Scott has inked high-profile endorsement deals with the likes of McDonald’s and Nike. The former was a meal deal that netted him a cool $20 million, while the latter was a multi-year, acclaimed shoe deal that saw him rake in $100 million annually.
Few rappers have been able to navigate the endorsement side of things as well as Scott, and he continues to do so in spite of the controversy tied to the Astroworld concert incident in 2021. His solo net worth is estimated to be $60 million.
What is their combined net worth?
Jenner is clearly the more successful mogul of the couple, and that’s before you take into consideration the boost that Scott’s music has likely gotten from her legion of followers. It makes sense; Jenner is part of arguably the most famous family in America, and has been in the public eye since she was a child.
Jenner and Scott’s combined net worth is $810 million. This puts them in rarified air, topped only for a time by Kim Kardashian and Kanye West. The irony of Jenner being Kardashian’s younger singer and Scott being West’s protege is lost now, because Kimye has now gotten divorced, but it’s still worth noting.
As it stands, Jenner and Scott are in consideration to be one of the pre-eminent power couples of the 2020s.