Alex Salmond has managed to dominate headlines in Scotland ever since he launched his very own pro-independence party, trouncing the Scottish Labour, Tory and Liberal Democrat leaders for media coverage.
The former first minister – bringing the high drama of his big feud with Nicola Sturgeon – offers obvious appeal to the media. But the first poll since the birth of the Alba Party suggests he has limited appeal with Scottish voters.
The Survation survey finds only 3 per cent of Scots are ready to back Alba at the ballot box in May. Polling experts believe Mr Salmond needs 5 to 7 per cent of the vote to get in the ballpark of winning seats under Scotland’s regional list system.