Home hunters can be easily put off when they’re searching for their dream homes.
A study of 2,000 adults showed that filthy carpets, dirty dishes in the sink and the smell of pets are major turn offs.
But thankfully, there are ways to win them around too.
Baking bread, brewing coffee, and hiding all evidence of pets are popular ways to catch the eye of the potential 4.5 million households, who rent through the private sector in the UK.
Another easy way to attract buyers is to keep everything tidy and clutter free – so don’t forget to get the vacuum cleaner out!
A mess-free property is so important that the average adult spends an average of 70 minutes cleaning before viewings.
If you’re struggling to sell your home, don’t fret.
Online lettings portal Mashroom – which lets landlords and tenants upload video trailers of their property – has created a series to show people how to make the perfect first impression.
Interior designer Mo Vernon gives tips over four bitesize episodes on how to stage your home and shoot the perfect showcase video in order to attract renters.
Top tips include getting a good selection of photos and videos for prospective buyers to look through.
Three quarters of Brits who were surveyed said it’s important to get a good look at properties before you book in for viewings.
Failing to do so can be a big mistake – as 56% admitted they’d been put off houses before even going to see them.
A sizeable 31% of people said they’d be happy to judge properties based on high quality videos of them.
Mashroom’s new series features a step-by-step guide on how to film your home looking amazing.
Episode 1 focuses on the principles championed by decluttering pioneer Marie Kondo, encouraging you to get rid of magazines, pick up rogue socks, plump the cushions and pack away the cereal boxes.
The second episode shines a beacon on lighting and how you should get to know what rooms look best at certain times of the day.
According to designer Mo, those which are north-facing will look best in the morning, whereas those facing south look great in the evening light.
The cardinal sin of lighting is reaching for main lights – keep them off at all costs, and opt for ambient lamps to create a cosy atmosphere.
In the third episode, Mo explains the importance of composition and framing your video tour perfectly, making sure you get the most out of vertical and horizontal lines running through your home.
The final episode provides tips on how to put the zing into your video by showing off the best bits you love, like the kitchen or a deep tub, or the living room which is perfect for parties.
To watch the full series, head to the Mashroom website.
Mashroom CEO Stepan Dobrovolskiy said: “There’s a stigma that tenants aren’t ‘houseproud’, but this simply isn’t true – and we are able to reward them to make their house a home.
“Tenants will get a week’s worth of rent back if they do the viewings for the next people wanting to move in.
“We all know that first impressions matter, but in the rush of everyday life, properties are left in a less than presentable state.
“With millions of people renting and on the lookout for their new home, landlords need to up their game, so we encourage them and their tenants to watch this step by step series to showcase their property in the best way possible.”
He added: “At Mashroom you can help incentivise the outgoing tenants to do the viewings for the prospective tenants – we provide them with a week’s rent cashback if they conduct the viewings and secure your next tenant.
“That way viewings are more likely to be a success as they are going to be presented in the best light possible.
“Our research has revealed just how many landlords and sellers have fallen at the first hurdle by not presenting their property correctly for a viewing.
“While the average person spends more than an hour preparing the home, so many appear to be making such simple mistakes and potentially missing out on the perfect tenant.”