JAKARTA –As the clock struck midnight on New Year’s Eve, Jakarta was treated to more than just a countdown and a dazzling fireworks display. In a dramatic reveal, the skies above the capital’s iconic Bundaran HI roundabout lit up with the bold announcement: “Ace has changed to Azko,” marking the American retail giant’s official rebrand.
Dressed in vibrant red Azko T-shirts, employees near the roundabout cheered with excitement. In the days that followed, over 500 social media influencers posted news of the revamp, sparking a buzz online.
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